Deleted HubSpot records can be restored from the recycle bin for up to 90 days using Actions > Restore records on the object index page. After 90 days, HubSpot states the data cannot be recovered, and Support has no documented restore path. Past that point, recovery requires an external backup taken before the deletion.
Last updated: July 1, 2026
Go to the object index page, for example CRM > Contacts, click Actions in the upper right, and select Restore records. HubSpot opens the restore tool in a new tab, where you can filter deletions by date up to 90 days back, select records, and restore up to 10,000 at a time.
Three gotchas HubSpot documents:
Source: HubSpot Knowledge Base: Restore deleted records (checked July 1, 2026).
HubSpot keeps standard deletions in the recycle bin for 90 days, and its documentation applies that window uniformly to contacts, companies, deals, tickets, and custom objects. GDPR (permanent) deletes never enter the recycle bin at all. After the 90-day window closes, HubSpot's documentation says the data cannot be recovered.
| Deletion type | Restore window | Exceptions and gotchas |
|---|---|---|
| Standard delete (contacts, companies, deals, tickets, custom objects) | 90 days | Max 10,000 records per restore; a contact whose email matches an active contact cannot be restored; some associated data stays lost after restore. |
| GDPR (permanent) delete | None | Never enters the recycle bin; the email is blocklisted from UI and import re-adds; backend purge can take up to 30 days. |
| Any delete older than 90 days | None | HubSpot: the data "cannot be recovered." Recovery requires an external backup made before the deletion. |
Verified against HubSpot documentation on July 1, 2026.
No. HubSpot's documentation states that after 90 days the record and its data are deleted and cannot be recovered, and none of its deletion or restore articles describe a Support path for retrieving them. That is a reasonable engineering choice, but it means the 90-day window is a hard deadline.
Source: HubSpot Knowledge Base: Delete CRM records (checked July 1, 2026).
It depends on what existed before the deletion. If an external backup captured the record first, restore it from the backup. If no backup existed, a plainly deleted record is generally gone, though records absorbed by a bad merge can often be reconstructed from evidence still in HubSpot.
Restore from it. CRM Data Backup & Restore by Third Space backs up every property and association on your contacts, companies, and deals, and restores a deleted record in one click. The free plan covers up to 2,000 records. Check what your backup actually captured: HubSpot's native backup export excludes associations and activity data (checked July 1, 2026).
For a plain deletion past the recycle bin, recovery is generally not possible, and we would rather tell you that plainly than sell false hope. The one real exception: if the record was destroyed as part of a bad merge, the absorbed record leaves evidence inside HubSpot, and Emergency Unmerge by Third Space reconstructs it from that evidence, with credits from $4.99 and no subscription. Emergency Unmerge does not recover plainly deleted records.
Prevention is a backup that exists before the deletion. Install an automated backup, restrict who and what can delete records, and rehearse one restore so you know it works. CRM Data Backup & Restore by Third Space is free for up to 2,000 records and installs in about 30 seconds.
HubSpot keeps deleted records restorable for 90 days, and its documentation applies that window uniformly across contacts, companies, deals, tickets, and custom objects. The restore tool can display and restore up to 10,000 records at a time. After 90 days, HubSpot states the data cannot be recovered.
No. HubSpot's documentation says that after 90 days the data is permanently deleted and cannot be recovered, and it documents no Support path for restoring it. Past the window, the only recovery route is an external backup made before the deletion, such as one taken by CRM Data Backup & Restore by Third Space.
No. A GDPR (permanent) delete never enters the recycle bin, so it cannot be restored at all. HubSpot blocklists the contact's email from being re-added through the UI or an import, and the backend purge can take up to 30 days. Only an external backup made before the delete, for example with CRM Data Backup & Restore by Third Space, preserves that data.
For a plain deletion past the 90-day window, generally no. The exception is records lost in a merge: Emergency Unmerge by Third Space reconstructs absorbed records from evidence HubSpot leaves behind, with credits from $4.99 and no subscription. Emergency Unmerge does not recover plainly deleted records.
The 90-day clock only matters if you have no backup. Install free in 30 seconds.